PRE35 Prisma – modular preamplifier and network player

PRE35 Prisma combines the DM35 digital to analog conversion and SM35 Prisma network player modules within the PRE35 fully balanced preamplifier platform, to create an extraoridinarily versatile system control centre.

Primare PRE35 Prisma modular preamplifier and network player technology inside


PRE35 Prisma modular preamplifier is an exceptional system control center, providing umprecedented low noise and distortion free selection and transmission of any analog input, as a result of the carefully crafted fully balanced circuit design benefitting from the use of a four layer main board to achieve the shortest possible signal path.

In addition to comprehensive input and output options, featuring both XLR and RCA connection, the PRE35 Prisma includes includes both the sophisticated digital to analog converter module, DM35, as well as a Prisma network player module, SM35, to create an extraoridinarily versatile system control centre.

The DM35 is a full-featured digital to analog converter stage enabling up to PCM 768kHz/32bit and DSD 256 conversion.

With the DM35 module installed, PRE35 Prisma includes WiSA high resolution wireless speaker connectivity with WiSA enabled high performance powered loudspeakers, and is a feature unique to this high-performance preamplifier.

Primare PRE35 Prisma modular preamplifier and network player angle titanium

Prisma – Network and Multiroom Technology

Prisma is a bundle of technologies that provide the broadest range of network music player features and functionality. Essentially created to be a streamer that would allow everyone, and everywhere, in the household to explore, discover, and share the deeply satisfying experience of high-performance music playback – Prisma provides multi-room/multi-zone connectivity and control of stored and streamed media, whether wired or wireless, all managed from mobile devices through the dedicated Prisma system control app.

In addition to AirPlay 2, Bluetooth®, Roon Ready*, and Spotify Connect®, Prisma features Chromecast built-in, a unique streaming portal allowing effortless direct connection to hundreds of streaming applications and services, including voice control, for the best possible performance and user experience.

*with future update

The look and feel of Scandinavia

We believe that every aspect of our products – the way they look, the satisfying feel of the controls – contributes to the overall experience of living with Primare. As a result, Primare products exude the hallmarks of Scandinavian design – simple, elegant designs, with approachable and easy to understand functionality.

An example of this is our signature control knob, known throughout the industry for both its appearance as well as how it feels in the hand as an input is selected or volume adjusted. – or as we say lagom, not too much not too little, everything in balance, proportion, and harmony.

Primare PRE35 Prisma modular preamplifier and network player front black

Primare System Building PRE35 R35 DD35 A35

Modular Design and System Building

We feel it is essential to offer modularity whenever possible in order to have just the right features, both now and for the future. Modular design is featured in the I25 and I35 modular integrated amplifiers, as well as the PRE35 modular preamplifier, all of which can be updated with DAC and Prisma modules, as well as the CD35 CD player that can have the Prisma module added, either at the time of purchase or at a later date. As a result, we are able to offer a carefully considered array of models and configurations in order to allow for device selection that best fits any system need. For example, a CD35 with Prisma module installed can be paired with an I35 integrated amplifier, allowing for a separation of analog and digital stages. Or, an I35 with DAC and Prisma modules installed can be paired with a DD35 CD transport, allowing for multi-room and multi-zone playback of every input, whether analog or digital source.

PRE35 Preamplifier and A35.2 Amplifier

In this video we review the features and functionality of both the A35.2 amplifier and the PRE35 modular preamplifier platform that may make them the perfect addition to your system.


  • XLR2 x stereo pair analog inputs
  • RCA3 x stereo pair analog inputs
  • XLR2 x stereo pair analog PRE outputs
  • RCA1 x stereo pair analog PRE output
  • RCA1 x stereo pair analog LINE output
  • C25 remoteIR system control
  • IR3.5 mm input/output
  • 12V Trigger3.5 mm output
  • RS232outboard system control port
  • DACAKM AK4497
  • Toslink4 x digital input
  • RCA2 x digital input
  • RCA1 x digital output
  • USB-B1 x digital input
  • Prismacontrol and connectivity
  • USB-A1 x digital input
  • Ethernetx 2
  • WiFi
  • AirPlay
  • Bluetooth
  • Chromecast built-in
  • Spotify Connect
  • Weight11.3 Kg
  • Dimensions430 x 106 x 420 mm (WHD)
  • Finishesblack or titanium


  • HiFi+, UK, October 2021
    HiFi+ Innovation Award 2021

    Primare have received an Innovation award from HiFi+ with the following citation:

    First founded in 1985 by industrial designer Bo Christensen, Primare’s is perhaps one of the most recognisably Scandinavian brands in audio. Its combination of minimalism and good performance all point to a Swedish brand.

    So, when Primare uses a Swedish word to describe its ethos, perhaps we shouldn’t be too surprised. That word is ‘Lagom’ (pronounced ‘laah-goam’) and roughly translates to ‘just the right amount.’ In Primare’s world this means keeping everything in balance, harmony and proportion, and that the music – rather than the technology or the box in which it comes – should be the focus of audio.

    To this end, Primare employs a very modular approach to its product design, such as its latest Ultra Fast Power Device module (used throughout the range), which shows what Class D can do in the hands of very competent design engineers.

    Link to announcement: HiFi+200 Innovation Award 

    View/download full review as PDF

  • Audioreview, Italy, December 2020
    PRE35 Prisma & A35.2: Scandinavian Class D, Will it sound “cold”? Maybe not…

    There is a remarkable attention to detail and an unexpected sweetness. Wasn’t it just tubes that had such grace? Those who miss the old series of Primare’s AB class amps will finally be able to be convinced of the technical-commercial choices made beyond the Baltic. The warmth in the mid-range is absolutely not trivial. Voices are balanced, open and crisp, perfectly focused on stage. There is no sibilant out of place and at the same time the detail on the cymbals or any other instrument appears millimetric. A clue that confirms the naturalness effect is not achieved through some sweetening.

    View/download full review as PDF

  • HiFi News, UK, December 2019
    PRE35 Prisma + A35.2: Primare PRE35/A35.2

    “Primare’s sophisticated PRE35/A35.2 combination is a class act. Especially in its priciest Prisma guise, it offers plentiful facilities coupled with slick ease-of-use and an enjoyably powerful sound. Furthermore, while optimised as a pair, both pre and power amp remain very competitive in their own right, the PRE35 as a go-to hub for comprehensive digital systems while the A35.2 is an all-round high-value powerhouse.”

    View/download full review as PDF

  • FWD, Benelux, Yearbook 2020
    PRE35 + A35.2: Ultimate Price/Quality Ratio

    “But the real knockout follows at the end this time and that is the unbelievably competitive price. I don’t know how they did it. But this PRE35 pre and A35.2 stereo power amplifier definitely belongs to the select group of best products of their kind that you can buy in this price range! For those who are not that traditional and have more to spend, there is ultimately also the more expensive PRISMA version with all possible DAC and network functionalities. Wow!”

    View/download full review as PDF

  • Audio Review, Italy, December 2020
    PRE35 Prisma + A35.2: Primare PRE35 Prisma and A35.2

    “There is a remarkable attention to detail and an unexpected sweetness. Wasn’t it just tubes that had such grace? Those who regret the old Primare AB series will finally be able to convince themselves of the technical-commercial choices made beyond the Baltic.”

    View/download full review as PDF

  • StereoLife, Poland, December 2020
    Primare PRE35 Prisma + A35.2

    “The PRE35 Prisma and A35.2 are ideal in many ways. Neutrality, linearity, transparency combined with smoothness and dynamics combined with high playing culture. A sound in which the music itself plays the leading role. A set that does justice to the rest of the track. A system for audiophiles who are convinced that they are looking for such a sound and will sincerely love it, as well as for music lovers who do not know yet whether their hearts will be taken over by sweet triodes or cold, boorish transistors. It is a beautiful, functional pair where you can listen to any music with any speakers.”

    View full review

  • HIFI.NL, Benelux, July 2020
    PRE35 Prisma: Primare PRE35 with WiSA and System Audio Legend Audio 40 Silverback

    “From the perspective of the discerning music lover, the interesting thing is that this wireless music system makes very few compromises in audio quality. The WiSA system is lossless and hi-res (to a certain extent), and together with a source/hub like the PRE35 you talk about a high-end audio chain that remains completely in the hi-fi atmosphere. Thanks to Primare’s excellent Prisma platform, you are in the right place in terms of streaming options. 4.5 stars out of 5.”

    View full review

  • AV High End, Poland, May 2020
    PRE35 Prisma and A35.2: Strong and Polished

    “Both the PRE35 preamplifier and the A35.2 power amplifier deserve high marks in relation to the quality of their reasonable prices… The power amplifier is fast, detailed, offers high-quality transparency and very good insight into recordings, without the drawbacks or restrictions associated with class D… The additional advantage of both devices is excellent aesthetics and quality of workmanship.”

    View/download full review as PDF

  • Vumetre, France, February 2020
    PRE35 Prisma + A35.2: PRE35 PRISMA + A35.2

    “Musical, full of life and with disconcerting ease in the most delicate situations, this set seduced us …”

    View/download full review as PDF

  • Stereoplay, Germany, May 2020
    PRE35 Prisma + A35.2: Volcano in Two Stages (English)

    “This pre/power tandem conjures up lust and passion, no matter how classically-refined its appearance may be. We were thrilled… We would like to go easy on our proofs of love. But we have really fallen for these two Swedes. As a mix of control centre and powerhouse we don’t know a better tandem in this price category.”

    Read the German version here.

    View/download full review as PDF

  • Stereoplay, Germany, May 2020
    PRE35 Prisma + A35.2: Vulkan in zwei Stufen (German)

    “Diese Vor/End-Kombi erzaubert Lust und Leidenschaft, so klassisch-fein sie auch aussehen mag. Wir waren begeistert… Wir wollen sparsamer mit unseren Liebesbezeugungen umgehen. Aber diese beiden Schweden haben es uns ange- tan. Als Mix aus Zentrale und Kraftbereiter kennen wir in die- ser Preisregion kein besseres Duo.”

    Read the English version here

    View/download full review as PDF